Editorial Style Sheet

Style in an editorial sense is not necessarily about getting things right or wrong (though there are elements of that) — it is about recording a preference for various spelling, grammar and typographical conventions so that written and published communications are consistent. And, of course, there are always exceptions: posters, banners and other artwork may flout style recommendations and conventions for the sake of brevity or clarity in large type, but they should only depart from house style for a specific reason, not just laziness or ignorance.